Reviewing Reviews

Unless you already own a copy of a product you’re buying online, chances are that you look through the reviews pretty carefully.  I’d say it’s one of the most empowering features of internet shopping – you now have the opinions of people of all ages and walks of life to help you decide whether you’ll […]

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Navigating the Amazon

So, my product is on Amazon – this blog post isn’t meant to be an ad, but hey, if you’re interested, go check it out. What I’m going to talk about here is my process for getting a product listed and sold through Amazon.  As the world’s largest internet retailer, you’d better be on there […]

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